Privacy Policy

GWM Bowen is committed to safeguarding the privacy of individuals. This Privacy Policy sets out how GWM Bowen manages personal information. It is structured as follows:

  1. Personal information GWM Bowen collects
  2. Use and disclosure of personal information
  3. Automated decision making
  4. Cookies
  5. Links to other websites
  6. Marketing
  7. Overseas transfers
  8. Access and correction
  9. Contacting GWM Bowen and complaints
  10. Changes to Privacy Policy

1. Personal information GWM Bowen collects

The main types of personal information GWM Bowen collects and holds are:

  • contact and identification information for individuals seeking to buy or sell vehicles with GWM Bowen such as name, date of birth, contact number(s), email address(es), residential and/or business address(es), demographic information (such as postcode, age, gender) and driver's licence details;
  • vehicle and servicing details for GWM Bowen's customers including vehicle registration, vehicle purchase details, service appointment bookings;
  • finance details for GWM Bowen's customers seeking finance such as financial, insurance or credit information, marital status, employment details and history;
  • contact details for individuals working for GWM Bowen's business partners and suppliers;
  • information provided by an individual as part of a recruitment process such as name, contact details, prior employment history, qualifications, referee details and, if applicable, details for background checks; and
  • other information provided by individuals while interacting with GWM Bowen.

GWM Bowen collects personal information in the course of running its business in a range of different ways, typically through:

  • interactions with individuals (e.g. through any records GWM Bowen keeps of telephone calls, or emails received, or messages sent to GWM Bowen or posted on GWM Bowen's pages on social media);
  • GWM Bowen's website;
  • use of social media;
  • employment applications;
  • third party service providers; and
  • provision of customer service and support.

Where practicable, GWM Bowen collects personal information in connection with running its business directly from the individual concerned. On occasion GWM Bowen may collect personal information from someone else such as when speaking to a referee for a job applicant or doing screening for onboarding a new supplier or customer.


2. Use and disclosure of personal information

GWM Bowen stores personal information in electronic and paper form.

GWM Bowen uses and discloses personal information as follows:

  • to source vehicles and sell them to GWM Bowen's customers and to provide other related services to customers such as vehicle servicing and assist with arranging financing to purchase a vehicle;
  • to manage arrangements with GWM Bowen's customers and prospective customers;
  • to obtain products, services or information from GWM Bowen's suppliers;
  • to assess what vehicles a person may be interested in purchasing (e.g., based on the person's interests and other information GWM Bowen knows about them);
  • to operate and manage GWM Bowen's website, social media and other communications and media channels;
  • subject to applicable laws, to conduct marketing;
  • for processing and assessing employment applications; and
  • for such other purposes authorised or required by law.

It may be necessary to share personal information with organisations that provide products or services to GWM Bowen. For example, GWM Bowen may use third party service providers for the organisation of customer care, implementation of promotions, development of offers, communication and contact with customers, organization of events and for the purpose of obtaining advice and managing its affairs. GWM Bowen also uses third party service providers for credit card processing/payment and for IT services (hosting services, database maintenance, etc.).


3. Automated decision making

GWM Bowen uses computer programs to make decisions affecting a person's interests to offer products or services that could be of interest. This is typically done via AI Agents within website chat or SMS. The sorts of personal information GWM Bowen uses in the operation of the computer program is browsing history on GWM Bowen's websites, name, contact information, and other information you may input into GWM Bowen's websites. The level of human oversight GWM Bowen provides over these decisions is limited — responses and recommendations may be generated automatically, with human review available where a person requests it or where required for follow-up by GWM Bowen's staff.


4. Cookies

GWM Bowen uses cookies on its website. Cookies are small text files that are stored by the website user's browser when they visit a website. This identifies the browser used and can be recognised by GWM Bowen's web server. GWM Bowen may use cookies to associate a user with social media platforms and, if the user so chooses, enable interaction between the user's activities on GWM Bowen's platforms and those social media platforms. GWM Bowen's website also uses cookies to analyse website traffic and help provide a better website visitor experience. Website users can make certain choices about the use of cookies through their browser settings. However, if the user disables certain cookies, this may prevent the user from taking full advantage of GWM Bowen's website.


5. Links to other websites

GWM Bowen's website may contain links to third party websites. GWM Bowen does not control or otherwise determine the privacy practices of these third party sites. To find out about their privacy practices, you should check their websites for their privacy policy, or otherwise ask them about their privacy practices.


6. Marketing

If you have received a direct marketing communication from GWM Bowen and do not wish to receive these communications from GWM Bowen in the future, just use the “unsubscribe” function in the email or SMS, or tick the opt out box on postal communications and return the mailed item to GWM Bowen.


7. Overseas transfers

GWM Bowen's website/s are hosted in Australia. On occasion, a third party service provider GWM Bowen engages or that GWM Bowen is instructed to provide information to may be outside of Australia however, the location of the third party would depend on the specific situation.


8. Access and correction

An individual may request access to or correction of any of the personal information GWM Bowen holds about them by contacting GWM Bowen during business hours on 07-4435 0700 or via the contact page.

GWM Bowen may require an individual making a request to verify their identity before processing their request.

GWM Bowen will aim to respond to all requests promptly and within 30 days.

GWM Bowen may refuse a request where permitted or required by law. GWM Bowen will comply with any regulatory requirement to give reasons for its decision.


9. Contacting GWM Bowen and complaints

If you have any queries, concerns or complaints about how GWM Bowen handles your personal information please contact GWM Bowen during business hours on 07-4435 0700 or via the contact page. GWM Bowen may require an individual making a request to verify their identity before processing their request.

Please provide sufficient details so that GWM Bowen can understand the nature of your concern. In most cases, GWM Bowen will ask that you put your request in writing.

GWM Bowen takes all complaints seriously and will use reasonable endeavours to investigate and respond to a complaint in writing within 30 days of receiving the written complaint. If you remain unsatisfied by GWM Bowen's response to your complaint, you may be entitled to refer your complaint to the Office of the Australian Information Commissioner.

  • Phone: 07-4435 0700
  • Mailing Address: 23-25 Williams St, Bowen, QLD, 4805

10. Changes to Privacy Policy

GWM Bowen may make changes to this Privacy Policy by posting the revised policy on its website. Please check back from time to time to review this Privacy Policy.

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